INDUSTRY:
Sports & Events
CLIENT:
Pixel Perfect
YEAR:
2022
SKILLS APPLIED:
3D Modeling, UV Mapping, Texturing, Lighting, Rendering, Workflow Optimization
Departmental Games: Medal & Jerseys Reveal
Objetive
Produce an official video to introduce the Departmental Games in Cali, showcasing the medal and athletes’ jerseys as key symbols of the event — conveying excitement, pride, and unity around local sports and talent.
Process
We developed a 3D animation featuring the official medal, with the event’s logo at its core, representing both athletic achievement and the event’s graphic identity. The video also presented the athletes’ official jerseys, emphasizing their vibrant colors, unique design details, and delegation-specific customization. The creative direction focused on delivering a visually striking and emotionally resonant piece that connects with the community and celebrates the event’s spirit.
Result + Impact
The final video effectively introduced the Departmental Games’ visual identity and symbols, generating anticipation and fostering a sense of pride and connection among participants and spectators. Its dynamic and polished visuals helped strengthen the event’s branding while engaging the audience emotionally.
