INDUSTRY:
Food & Beverage
CLIENT:
El Rapidito
YEAR:
2024
EXPERIENCE:
Brand Identity Design, Logo Design, POP Material Design, Motion Graphics, Visual Storytelling
El Rapidito: Visual Identity & Motion Graphics
Objective
Develop a vibrant and energetic visual identity for El Rapidito, a fast-food venture, capturing the essence of its promise: hot, fresh food served instantly. The brand needed to communicate speed, freshness, and appeal through a playful and memorable aesthetic.